Image Rights for Identity Protection in the age of Artificial Intelligence
Identity transcends a mere collection of facts such as name, location, employment, age, and gender; it embodies a rich tapestry shaped by the context in which each individual exists. Identity is a dynamic and multifaceted concept, evolving within specific social, cultural, and technological contexts. Guernsey’s Image Rights Ordinance (IRO) reflects this understanding, recognizing identity as a protectable asset encompassing not just physical attributes but also unique characteristics such as voice, personality, and even fictional representations. This approach acknowledges the fluidity of identity and its capacity to change and adapt through interactions and experiences. The importance of group dynamics in shaping these identities often goes unrecognized, as does the multiplicity of 'rea... Read More